Jason Fried Web 2.0 Keynote – Be a Software Curator
September 19, 2008
How many of you are in software? You’re lucky. All you have to do is type. You don’t have to worry about physics. What you work on is easy to change. It’s not like you’re building a house. You can build software anywhere, in your house, in a plane, inside outside. Doesn’t matter you can build software. You’re lucky you can do all these things.
Watch Jason Fried @ Web 2.0 Expo. 20mns on why you should take care of your software product as a curator does for his museum : keep things out.
Check out report by Kris Jordan Jason Fried Web 2.0 Keynote – Be a Software Curator | Kris Jordan.
Mark Richards – Core Memory
March 4, 2008
Having all the means available to be connected on a permanent basis seems so natural for us today. No one really is interested in the gory details of the infrastructure world (the infraworld indeed) of the machines, network and all these different technical assets that makes our many different electronic lives possible.
Mark Richards Core Memory project is a tribute to this infra world. Some kind of still life to the unsung heroes of the information age : the electronic machines and devices. (Thanks again SignalVsNoise for the link !).
Pop Songs Illustrated
January 29, 2008
Phineas X Jones posted an article on Signal Vs Noise on his art work for a folk rocker CD cover, his first ever. Phineas goes through every steps of the realisation, from the main idea to the twicky bit of photoshop. It is quite interesting to see how the idea blossom and how internet drastically speeds up the process.
But the truth is : the result is disappointing (and I wont show it here). Too complicated and technical, too many different colors and items. We just dont see what the real point is.

Hypertext Weekly #2
September 20, 2007
It’s that time again : when, running out of ideas and/or time, Heavy Mental multi-twitters.
On the (pretty geeky) menu : high scalability, graduating Vs startuping, Web 2.0 Noise, OS/360 Tar Pit and a rock solid business model there for the taking : God Bless HTTP !
37Signals : Alternative Software Business
August 30, 2007
Code will tear us apart
There is this Alternative rock scene that blossomed back in the late 70s/early 80s on the ashes of the punk music. This encompassed bands like XTC, Wire, The Cure or Joy Division in the UK and Husker Dü or R.E.M in the US.
They basically had the energy and the DIY approach of the punk bands but as opposed to the latter they have a much more realistic view of the business, were not so self destructive (except maybe Joy Division Ian Curtis).
They had a proper plan : offering an alternative to mainstream (hence the name) pop music, driven by their vision of what it should be : quality pop song with an attitude, with an independent (hence Indie in the UK) artistic approach, ignoring business driven advices from major record companies marketing executives.
Viewing this Jason Fried (co-founder of web2.0 start-up extraordinaire 37Signals) video, I thought of the many similarities of their business approach in the software industry with that very musical vogue. Thinking about it, this analogy also gives some hints on 37Signals success … Read the rest of this entry »





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